"One of the big game-changers for us was the direct-to-consumer marketing. It's a huge benefit. We can now manage our own data through our own CRM.

'We were thrown into the deep end with our previous solution without training or support. It was awful on a Saturday night when everything went 'Pete Tong', and you needed help.'

‘Some people say having people order on their phones is the end of hospitality. I think it's just the evolution.’

We've definitely noticed an increase in upselling. Modifiers and prompts have definitely led to more people adding sides or drinks as the menu is visually appealing. Storekit talks to the tills. It makes service steps a lot more simple and easier to manage

"Our customers who were ordering via Deliveroo become Deliveroo customers, not ours. So, as a brand, we became very limited in how much we could reach and communicate to customers." "If you're building a small brand from scratch, the last thing you want to do is to give potentially loyal customers away."